Orchard Custom Beauty, an Innovative Beauty Group (IBG) company, is debuting an array of innovative products spanning several industry trends, including statement cosmetics and science-based skincare solutions at PLMA’s ‘World of Private Label’ International Trade Show held May 23-24 in Amsterdam. At stand 8.D07, the company is displaying its several new product launches, in addition to highlighting its broad spectrum of standard product solutions.
Orchard Custom Beauty is premiering new products highlighting three main themes: Express Yourself, Science Lab and Happy Home.
Express Yourself is a theme focused on making a statement and celebrating “festival season.” It includes products such as metallic eye pencils, biodegradable face glitter, fragranced and color-changing nail polish products, hair tinsel, and face jewels.
Science Lab features scientific skincare for face, body, and hair using the latest technology. It includes a range of products such as micro-needling patches, blue light protection face mist, body deodorant, and hair treatment ampules.
Happy Home presents everyday life products in home fragrance and home care. It includes Bonjour, a home fragrance product line intended to take consumers through a different, mood-matching sensory journey for each day of the week, and Virgo, a home cleaning product line with 100% natural fragrance and 98% natural active ingredients.
IBG (Innovative Beauty Group) is a global beauty solutions provider serving some of the world’s most dynamic mass and prestige beauty brands. Comprised of Orchard Custom Beauty and FASTEN Packaging, IBG applies its industry expertise to support its customers with innovative and responsible custom and turnkey solutions that include design, sourcing, formula development, bespoke packaging, and accessories for color cosmetics, skincare, personal care, home care, hair care, and gifts with purchase.
